CLARITY!IS REALLY NECESSARY

As we all know whatever we communicate it is really important that there should be enough clarity in what you say and express.If you lack the clarity,that would be the end.The main problem we face is that we have wonderful ideas and stuff, to change the world but we lack the sense to put things in the right way which makes things worse .So always be aware of the audience and yourself the first step should be bridging the gap between you and your audience and build out a platform for yourself where you and your audience are at the same level only then you should proceed.Consider a situation in which the audience you are catering are common people who does not have much idea about the topic at this juncture the first step should be to bridge the gap, you should put yourself in the shoes of your audience and then convey your ideas, which would surely make sense.